Insights
Field-tested writing on how law firms get recommended by AI assistants. Real audits, real queries, reproducible methods.
How to Get Your Law Firm Recommended by ChatGPT and Other AI Assistants
How AI answers actually get assembled, and the five concrete moves that put a firm into the pool of sources the engines cite.
We Tested 3 Real Law Firms Against AI Search. All 3 Were Invisible.
The full story of our Marin County audit: the exact queries, what Perplexity answered, the scores, and the root cause you can verify yourself.